Where to Register Your Business

Registering a business name in Florida is an essential step in establishing your company’s identity. Whether you’re starting a sole proprietorship, LLC, or corporation, choosing and registering the right name ensures legal compliance and brand protection. Here’s how to do it.

1. Choose a Unique Business Name

Before registering, ensure your desired business name is available. Florida law requires that business names be unique and not too similar to existing businesses. You can check name availability using the Florida Division of Corporations’ database at Sunbiz.org.

2. Register a Fictitious Name (DBA) if Necessary

If you’re operating under a name different from your legal business name, you must file a Fictitious Name Registration (Doing Business As – DBA) with the Florida Division of Corporations. This applies to sole proprietors and partnerships using a trade name. The registration fee is $50, and renewal is required every five years.

3. Register Your Business Name with the State

If forming an LLC or Corporation, your business name is automatically registered when you file:

  • Articles of Organization (for LLCs)
  • Articles of Incorporation (for Corporations)

Filing can be completed online at Sunbiz.org, with fees starting at $125 for LLCs and $70 for corporations.

4. Protect Your Business Name

To prevent others from using your name, consider trademark registration with the United States Patent and Trademark Office (USPTO) or Florida Department of State.

Final Steps

After registering your business name, use it consistently on legal documents, bank accounts, and marketing materials. Proper registration ensures compliance and strengthens your brand in Florida’s competitive market.